LaLaport BBCC Unlocks a
New World of Fandom with ACG BASE
KUALA LUMPUR, 13 November 2025 – Mitsui Shopping Park LaLaport BUKIT BINTANG CITY CENTRE (hereinafter referred to as the “LaLaport BBCC”) has unveiled ACG BASE, a one-of-a-kind destination dedicated to Anime, Comics, and Games (ACG) and urban pop culture. Designed as a platform for passionate fans and curious newcomers alike, the all-new ACG BASE transforms LaLaport BBCC into a vibrant hub where imagination, creativity, and community come alive.
With the launch of ACG BASE, LaLaport BBCC reinforces its evolution as a lifestyle destination with strong Japanese DNA, introducing fresh experiences that redefine urban retail. As Malaysia’s newest and largest space dedicated to pop-culture fandom, Level 2 of LaLaport BBCC is now a lifestyle playground where fans can explore, shop, dine and connect in a setting inspired by their favourite characters and creators. The space boasts over 20 stores, featuring some of Japan’s most influential brands and fandom platforms, offering exclusive and authentic merchandise, limited-edition collaborations, and an interactive retail environment.
Fans can now explore Japan’s leading anime retailer, animate, which has opened its permanent store at LaLaport BBCC following the success of its previous pop-up. Spanning over 3,900 square feet, the store delights anime, manga and game enthusiasts with a wide range of authentic collectibles and exclusive items. The former animate Pop-Up Store has been transformed into an exclusive ‘Only Shop’, offering limited-edition merchandise dedicated to specific anime or manga titles. In addition, a themed café located on the LG1 floor regularly refreshes its concept, bringing fans new and exciting experiences with each rotation.
Adding to the excitement, KLP48 will take to the stage at their very own KLP48 Theatre, the group’s official home base in Malaysia. A sister ensemble to Japan’s iconic AKB48, KLP48 will offer daily live performances, giving fans the chance to cheer, support, and connect with their favourite members beyond concerts and festivals.
The ACG BASE lineup also includes an exclusive selection of stores such as Bad Egg Club, Dimension Poptown, Doko Koko zones (Café, Goods, Pick Up, Space), K+ by Kadokawa Gempak Starz, KOBO 7, Mori Mory, Nullset Goods, NOT ONLY TOY, ORB Café, Photoism PLAY, Q Pocket, The Pink Room, Vibe Max, and Xumi Good. The hub is expected to be fully completed by the end of 2025, with anchor tenants debuting in Malaysia from mid-October onwards.
To celebrate the opening of ACG BASE, LaLaport BBCC is introducing a series of exclusive promotions*. From 14 to 30 November 2025, shoppers can look forward to a series of delightful rewards at ACG BASE. Spend RM300 in a single receipt to receive a RM20 cash voucher, or spend RM100 in two receipts on the same day to enjoy a complimentary box of chocolates or cookies from Beryl’s. To add to the excitement, shoppers can also collect a Sticker Rally card at ACG BASE from participating tenants and redeem another RM20 cash voucher**.
With ACG BASE, LaLaport BBCC continues to transform its offering by introducing a dedicated pop-culture precinct, complementing Mitsui Outlet Park BBCC, Malaysia’s first city outlet, along with the debut of exclusive Japanese brands and a family entertainment centre, namely, Molly Fantasy.
For more information on the activities at LaLaport BBCC, please follow its website, Facebook or Instagram, and ACG BASE Instagram.
ACG BASE: Malaysia’s Largest Pop-Culture Playground
Step into a world where fandom comes to life as LaLaport BBCC introduces the highly anticipated IP Zone this year. Also known as ACG BASE, short for Anime, Comics and Games, this new Level 2 precinct is set to become Malaysia’s most immersive destination for pop culture lovers.
Designed as more than just a retail space, the IP Zone invites fans to explore, shop, dine and connect in a setting inspired by their favourite characters and creators. From cult franchises to limited-edition merchandise and themed cafes, it is a lifestyle playground where passion meets experience and a vibrant new home for all things ACG in the heart of the city.
The ACG BASE Zone features a curated lineup of Japan’s most influential brands and fandom platforms, each offering exclusive merchandise, limited-edition collaborations, and interactive retail environments.
animate (Level 2), animate Only Shop (Ground Floor) & animate Café (LG1)
First Store in Malaysia
Following the success of its pop-up store at LaLaport BBCC, Japan’s leading anime retailer animate is opening a permanent outlet in the mall to meet strong fan demand. Known for its wide range of official anime, manga and game merchandise, the new store will offer an even greater selection of authentic collectibles and exclusive items. There is also a specialty pop-up store, animate Only Shop, dedicated to a single title, which changes on monthly basis.
Adding to the excitement, the new animate Café will operate as a takeaway-only beverage counter, offering collaboration drinks inspired by popular anime, manga, games, and VTubers. The menu will rotate regularly allowing fans to enjoy a variety of themed beverages over time.
Bad Egg Club (Level 2)
Bad Egg Club is a unique store that fuses anime and gaming worlds with lifestyle gadgets, appealing to trend-conscious fans and younger audiences with strong social media influence. The store offers a curated range of limited-edition apparel, accessories, lifestyle goods, and stationery, all featuring original IP designs that let fans showcase their passion in style.
Dimension Poptown (Level 2)
Blending casual dining with pop culture, Dimension Poptown features character-inspired menus, immersive décor and exclusive merchandise. More than just a restaurant, it also serves as a fan event space that is ideal for birthdays, launches or themed campaigns. With collaborations across anime, K-pop and game IPs, every visit offers a vibrant and multi-sensory celebration of fandom.
Doko Koko (Ground Floor, Level 1 & Level 2)
Café, Goods, Pick Up, Space
Doko Koko is Malaysia’s ultimate anime lifestyle destination, offering immersive experiences through a wide range of platforms including its café, official merchandise store, limited-edition drinks, and fan-focused event space.
K+ by Kadokawa Gempak Starz (Level 2)
Bringing Malaysia’s top manga publisher to retail, this destination offers a curated selection of imported Japanese and international merchandise and books, alongside local comics, novels, and collectible artbooks. It combines editorial heritage with fan-centric events, creating a cultural bridge between publishers and readers.
KOBO 7 (Level 2)
KOBO 7 brings Gundam to life for fans, offering Gunpla, tools, paint and accessories in an experiential space with dedicated workstations and permanent exhibitions. Collectors and hobbyists alike can dive into Gundam-related goods from Japan and enjoy a hands-on, immersive experience.
KLP48 Theatre (Level 2)
KLP48 Theatre is the ultimate destination for fans of local idol group KLP48, sister to Japan’s AKB48. With daily live performances and official merchandise, fans can cheer, support, and get up close with their favourite members beyond concerts and festivals, bringing the excitement of the stage to life.
Mori Mory (Level 2)
Mori Mory is an IP collaboration bakery café that blends anime worlds with sweet indulgence. The café offers character-themed bread and desserts, including limited-edition treats that create buzz for Gen Z, couples, and even families. Products feature designs from Japan and China, in collaboration with illustrators and anime IPs.
Nullset Goods (Level 2)
Nullset Goods is a brand that brings popular IPs to life through officially licensed merchandise, offering a wide range of plush toys, blind boxes, and character goods. With a strong base across China and Southeast Asia, the store makes its Malaysian debut, letting local fans explore and collect their favourite characters from Japan, China, and Korea, including Alien Stage, miHoYo works, and HUNTER x HUNTER.
NOT ONLY TOY (Level 1)
NOT ONLY TOY is an IP essentials store that seamlessly blends retail, exhibitions, and IP collaborations under one roof. Through close collaborations with various popular IPs, the store continuously brings exclusive and exciting collections to Malaysia. Showcasing over 5,000 licensed merchandise items, NOT ONLY TOY invites fans to explore and celebrate their favourite characters, with every product guaranteed to be 100% authentic and original.
ORB Café (Ground Floor)
ORB Café is a collaboration café brand that works with popular anime, manga, and game IPs, expanding its presence across Japan and China. The brand creates unique experiences through themed spaces and creative projects that connect fans with the stories they love.
Photoism PLAY (Level 2)
Photoism PLAY is a brand that immerses fans in the K-pop experience through interactive photo booths and official merchandise. Previously only in Shin-Okubo, Tokyo, this marks the brand’s first expansion outside Japan, bringing purikura photo booths and K-pop goods to Malaysia. Fans can capture moments with their favourite idols and explore goods from Hybe and LINE Friends.
Q POCKET (Level 2)
Q POCKET made its debut in Malaysia with a flagship two-storey outlet in the vibrant Bukit Bintang district of Kuala Lumpur in 2024. Since its opening, the brand has quickly become a go-to destination for lifestyle enthusiasts, pop-culture fans, and gift seekers looking for blind boxes, plushies, and all things adorable. Its latest outlet at LaLaport BBCC marks another step in bringing the Q POCKET experience to more fans.
The Pink Room (Level 2)
The Pink Room is a dreamy pastel-themed retail experience that celebrates pop culture and lifestyle in one beautiful space. Featuring official licensed merchandise from globally loved brands such as tnt-the new toy, Sanrio, Pokémon, Peanuts, and LOL Surprise, it curates a “kawaii meets trendy” universe that resonates strongly with Gen Z, millennials, and young families.
The Pink Room also offers a wide selection of limited and special edition products from leading trendy toy brands, making it a true destination for collectors and fans alike. Beyond retail, it hosts new product launches, seasonal pop-ups, exclusive collaborations, and creative photo corners — transforming shopping into an immersive fandom journey where fashion, fun, and lifestyle converge in pastel perfection.
VibeMax (Level 2)
VibeMax is an international brand specialising in game-related goods. As an official authorised retailer and distributor of brands such as Genshin Impact, Honkai: Star Rail, Zenless Zone Zero and Wuthering Waves, VibeMax aims to bring a diverse range of character merchandise to fans in Malaysia.
MXD (Level 2)
MXD is a specialty figurine shop offering a wide range of globally sourced merchandise featuring various popular IPs. The store presents a fun, treasure trove–like experience with its signature prize wall, along with an exciting selection of Taiwanese and Japanese-style gacha and capsule toys.
Xumi Goods (Level 2)
Xumi Goods offers genuine fan merchandise from over 30 global IPs, covering both Eastern and Western franchises. With a wide selection of plushies, acrylic stands, and badges, the store caters to collectors and casual shoppers alike. Fast-paced inventory updates ensure every visit brings something new.
[About Mitsui Fudosan]
Mitsui Fudosan Co., Ltd., (MF) is a publicly traded company with approximately $62 billion (¥9.8 trillion, as of Dec. 2024) in assets, one of Japan's largest real estate companies. MF has pursued mixed-use neighborhood creation that integrates office buildings, retail facilities, logistics, hotels/resorts, and residentials across various areas in Japan. MF’s area of operations is not only in Japan; Mitsui Fudosan Group has been conducting business in major cities in North America, Europe, China, Taiwan, Southeast Asia, Australia, and India. The Group is continuously pursuing the business expansion through driving the evolution of neighborhood creation.
For more information on Mitsui Fudosan Co., Ltd., please visit
https://www.mitsuifudosan.co.jp/english/
